leadership December 26, 2025
The CMO Is Dead. Long Live the CMO.
Only 49% of Fortune 500 top marketers hold the title today, down from 55% last year. Here's what's actually happening.
James Murray
Founder · Pivotal Consulting Group
14 articles published
James Murray is a Google, Amazon, and London Business School alum who left the Big Tech world to build Pivotal Consulting Group out of Kansas City. He spends his days turning messy ad accounts into profit machines for CMOs who are tired of getting poor results from their agencies. He started Behind the CMO because the most useful conversations in marketing happen when the consultants leave the room—and he wanted to write those down.
Articles by James Murray
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